Is "Video to mp4" a good niche?
No — "Video to mp4" is a saturated market. The top app (MP4 Converter: Video Edit Tool) holds 4.7⭐ and users are largely satisfied. Breaking in requires a genuine 10x differentiator, not just a clone.
The "Video to mp4" market on the iOS App Store has an estimated 115K users across 17 apps in the Utilities category. With 115K estimated users, demand is clearly validated — the question is execution, not market size.
Saturated doesn't mean impossible. Notion beat Evernote. Linear beat Jira. Superhuman charges $30/mo in a world with free Gmail. But they all won with a radically better experience for a specific user — not by building the same thing cheaper. Only enter if you have a genuine 10x angle.
Apps in this niche
Apps in this niche
Default: iTunes search position · Click columns to sort
| # | App | Rating | Reviews | Last Update | Price*DL | |
|---|---|---|---|---|---|---|
| #1 | MP4 Converter: Video Edit Tool 浩奇 沈 | 4.4 | 37 | 1y ago | Free* | |
| #2 | MP4 Maker - Convert to MP4 Arthur Eduardo Skaetta Alvarez Desenvolvimento de Software LTDA. | 4.6 | 2,179 | 2d ago | Free* | |
| #3 | Media Converter - video to mp3 俊杰 阮 | 4.7 | 23,840 | 26d ago | Free* | |
| #4 | The Video Converter Float Tech, LLC | 4.5 | 9,796 | 1mo ago | Free* | |
| #5 | MP4 Converter: Video to MP4 浩奇 沈 | 4.4 | 67 | 8mo ago | Free* | |
| #6 | MP3 Converter: Video to Audio Fitness Labs | 4.7 | 7,739 | 1mo ago | Free* | |
| #7 | MP3 Converter -Audio Extractor HappyTimes Tech Co., Ltd. | 4.7 | 45,801 | 2mo ago | Free* | |
| #8 | video to mp3 converter no cap Sounak Sarkar | 4.6 | 1,128 | 17d ago | Free* | |
| #9 | Video Converter and Compressor Inverse.AI | 4.7 | 2,027 | 11d ago | Free* | |
| #10 | The Audio Converter Float Tech, LLC | 4.6 | 13,194 | 1mo ago | Free* | |
| #11 | MOV to MP4 - Video Converter 3 Motoki Takahashi | 4.6 | 42 | 1y ago | Free* | |
| #12 | VLC media player VideoLAN | 3.7 | 5,554 | 1mo ago | Free* | |
| #13 | Convert Video to Audio - mp3hz Vikram Singh | 0.0 | 0 | 17d ago | Free* | |
| #14 | EasyMp3 Video to mp3 Converter WEBDIA INC. | 4.8 | 2,193 | 29d ago | Free* | |
| #15 | MP3 Converter • Video to Audio Muhammad Mujahid Khan | 0.0 | 0 | 5d ago | Free* | |
| #16 | Dlaud - Video to MP3 Converter Nadiia Martyniuk | 4.5 | 15 | 1mo ago | Free* | |
| #17 | MP3Converter - Video & Audio 国辉 满 | 4.7 | 1,434 | 1y ago | Free* |
* Free = free to download. May include in-app purchases or subscriptions.
jynlab scans the App Store weekly for zombie niches — apps with massive users and angry reviews.
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